The Nike 78 Project Gives Artists Free Reign Over Shoe Redesign
Ryan Hinkson — June 1, 2010 — Art & Design
Recently on Trend Hunter, I wrote about a fish bowl shaped like a Nike shoe. It was the first image released from the Nike 78 Project. Well, the project's online gallery is now up and running and it is flooded with super cool artistic interpretations of the iconic shoes.
It's like a sneaker science lab gone crazy. There are Nikes made of cake, face masks made out of destroyed running shoes and a cross trainer pin cushion. The Nike 78 Project is definitely something to be seen.
It's like a sneaker science lab gone crazy. There are Nikes made of cake, face masks made out of destroyed running shoes and a cross trainer pin cushion. The Nike 78 Project is definitely something to be seen.
Trend Themes
1. Artistic Sneaker Redesigns - Opportunities for artists to reimagine and recreate iconic sneakers, pushing the boundaries of design.
2. Upcycled Sneaker Accessories - Innovations in repurposing old sneakers into functional accessories such as face masks and pincushions.
3. Interactive Online Galleries - The emergence of online platforms showcasing unique and creative sneaker designs, allowing for increased engagement and inspiration.
Industry Implications
1. Art - Artists and designers can explore new ways to express their creativity through sneaker redesigns.
2. Fashion - Fashion brands can collaborate with artists to create unique and sustainable sneaker accessories.
3. Technology - Technology companies can develop interactive online platforms to foster creativity and showcase innovative sneaker designs.
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