Jeri Elisworth Puts Nintendo & Commodore 64 Into a Handbag
Tech Junkie — April 26, 2009 — Tech
Think you're a big nerd? Check out this purse that Jeri Elisworth created. The purse has both a Nintendo-on-a-chip and Commodore 64-on-a-chip crammed into it, with a LCD placed on the outside as a display.
The computer-in-a-bag has controllers attached on the exterior with Velcro so you can literally stop and play a game no matter where you are. Pretty awesome stuff.
Implications - The beloved gaming world isn't just for guys anymore as more products are being catered to gamer girls. Females enjoy gaming just as much as the opposite gender, but in the past, a lot of the items were marketed towards the male demographic. This is starting to change as ladies embrace the world of gaming in hopes of incorporating this form of entertainment into other facets of their life, which is something brands should consider if they want a larger market.
The computer-in-a-bag has controllers attached on the exterior with Velcro so you can literally stop and play a game no matter where you are. Pretty awesome stuff.
Implications - The beloved gaming world isn't just for guys anymore as more products are being catered to gamer girls. Females enjoy gaming just as much as the opposite gender, but in the past, a lot of the items were marketed towards the male demographic. This is starting to change as ladies embrace the world of gaming in hopes of incorporating this form of entertainment into other facets of their life, which is something brands should consider if they want a larger market.
Trend Themes
1. Gaming Accessories for Women - Brands should consider creating more gaming accessories tailored to the female demographic, as more women embrace the gaming world and seek to incorporate it into their everyday lives.
2. Retro Gaming Fashion - There is a growing market for fashion items that incorporate retro gaming elements, creating opportunities for brands to create unique and nostalgic products.
3. Portable Gaming Solutions - The integration of gaming technology into everyday objects, such as handbags, presents opportunities for brands to create portable gaming solutions that cater to on-the-go gamers.
Industry Implications
1. Fashion - The fashion industry can tap into the retro gaming trend by incorporating gaming elements into their designs, attracting gaming enthusiasts looking for unique and nostalgic fashion items.
2. Technology - The technology industry can explore the creation of innovative portable gaming solutions by integrating gaming technology into everyday objects, appealing to the growing market of on-the-go gamers.
3. Gaming - The gaming industry should recognize the demand for gaming accessories tailored to women and capitalize on this opportunity by developing products specifically catering to the female demographic.
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