The National Design Collective’s Coaster Creations Evoke National Pride
Jana Pijak — June 4, 2014 — Art & Design
References: thenationaldesigncollective & thenationaldesigncollective
Laser cut from 3mm birch plywood, these drink coasters from National Design Collective celebrate Canadian cities. The decor accessories are a staple of national pride and feature topography-inspired designs of Vancouver, Winnipeg, Toronto and Ottawa.
Entitled “I Kinda Like it Here”, this coaster set from National Design Collective makes a great housewarming gift for proud Canucks, urban planners and design enthusiasts with an appreciation for clever home goods. The pieces are decorative, practical and are guaranteed to spark up conversations among guests.
Inspired by our nation’s geographic identity, this set of four coasters comes complete with a handmade screen print that matches each city’s outline. Each of the pieces measures 80mm across and is durable thanks to its sturdy wood materiality.
Entitled “I Kinda Like it Here”, this coaster set from National Design Collective makes a great housewarming gift for proud Canucks, urban planners and design enthusiasts with an appreciation for clever home goods. The pieces are decorative, practical and are guaranteed to spark up conversations among guests.
Inspired by our nation’s geographic identity, this set of four coasters comes complete with a handmade screen print that matches each city’s outline. Each of the pieces measures 80mm across and is durable thanks to its sturdy wood materiality.
Trend Themes
1. Geographic-inspired Decor - Disruptive innovation opportunity: Create a line of decor and home accessories that feature topographical designs of different regions.
2. City Pride Products - Disruptive innovation opportunity: Develop a range of products that celebrate local pride, featuring designs inspired by cities and regions.
3. Conversation-starting Coasters - Disruptive innovation opportunity: Design unique and conversation-starting coasters that evoke a sense of place and cultural identity.
Industry Implications
1. Home Decor - Disruptive innovation opportunity: Find ways to incorporate topographic designs to create unique and eye-catching decor products for the home.
2. Tourism - Disruptive innovation opportunity: Create souvenirs and merchandise that highlight the topography and landmarks of popular tourist destinations.
3. Gifts and Souvenirs - Disruptive innovation opportunity: Offer a range of personalized gifts and souvenirs that showcase the unique characteristics of different cities and regions.
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