Joseph Joseph's M-Cuisine Collection is for the Microwave
Gurveer Brah — September 2, 2015 — Art & Design
References: josephjoseph & dezeen
This multifunctional microwavable cookware looks to reinvent the idea of how people use the microwave.
With its 'M-Cuisine Collection,' Joseph Joseph created a container collection that is ideal for microwave cooking brand new meals, not just leftovers. The London-based kitchenware brand's collection features injection-molded polypropylene, which is an optimal material for microwave cooking. Without the restrictions of cookware, people can cook non-conventional items faster, right in the microwave. This kitchen appliance provides scientific results with timing and exact temperature controls and this company sees the value in the lost art of microwaving.
The collection ranges from a four-piece stacking cooking set to a rice and grain cooker. The multifunctional microwavable cookware combines a multitude of different cooking functions to create brand new meals faster.
With its 'M-Cuisine Collection,' Joseph Joseph created a container collection that is ideal for microwave cooking brand new meals, not just leftovers. The London-based kitchenware brand's collection features injection-molded polypropylene, which is an optimal material for microwave cooking. Without the restrictions of cookware, people can cook non-conventional items faster, right in the microwave. This kitchen appliance provides scientific results with timing and exact temperature controls and this company sees the value in the lost art of microwaving.
The collection ranges from a four-piece stacking cooking set to a rice and grain cooker. The multifunctional microwavable cookware combines a multitude of different cooking functions to create brand new meals faster.
Trend Themes
1. Multifunctional Microwavable Cookware - Innovative cookware designed for the microwave creates an opportunity for convenience and speed in cooking meals.
2. Injection-molded Polypropylene - The use of this optimal material in cookware creates an opportunity for innovation in the manufacturing of kitchenware and household items.
3. Lost Art of Microwaving - Bringing attention to the potential of microwaving as a viable cooking method creates an opportunity for innovation in microwave technology and meal planning.
Industry Implications
1. Kitchenware - Manufacturers in the kitchenware industry can innovate with the use of microwave-friendly materials and creating multifunctional cookware.
2. Manufacturing - Manufacturing companies can implement the use of injection-molded polypropylene to produce items beyond cookware, such as household goods and medical equipment.
3. Food and Meal Planning - Innovations in microwaving could lead to new opportunities in food and meal planning industry, including pre-packaged microwaveable meals and healthier meal options.
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