Digitize Your Distractions With Michael Roller's 'Tame'
lourdes sanchez bayas — April 12, 2008 — Autos
References: thegreenergrass.org & yankodesign
Designer Michael Roller came up with a concept called "Tame" that is supposed to digitalize multitasking while driving and minimize the distractions -- and dangers -- involved in trying to do too much while behind the steering wheel of a vehicle.
Tame lets users sync a customized status message to phone apps and mobile devices, including Facebook, text and instant messaging apps, and the phone. By rotating the color-coded cube, the user's neighbors can immediately see whether he is available to chat.
Implications - As mobile apps, social media and text messaging continue to dominate mainstream office culture, designers are releasing devices that allow employees to boost their productivity and show their availability to others.
Tame lets users sync a customized status message to phone apps and mobile devices, including Facebook, text and instant messaging apps, and the phone. By rotating the color-coded cube, the user's neighbors can immediately see whether he is available to chat.
Implications - As mobile apps, social media and text messaging continue to dominate mainstream office culture, designers are releasing devices that allow employees to boost their productivity and show their availability to others.
Trend Themes
1. Digital Multitasking - Tame is an example of a device that aims to digitalize multitasking while driving and minimize distractions.
2. Productivity Enhancing Devices - Designers are creating devices that allow employees to boost their productivity, such as Tame.
3. Social Connectivity Tools - Tame syncs with phone apps and mobile devices to show the user's availability to chat, reflecting the increasing importance of social connectivity.
Industry Implications
1. Automotive - The automotive industry can explore integrating devices like Tame to promote safer multitasking while driving.
2. Technology - The technology industry can develop more productivity-enhancing devices like Tame to cater to the growing demand from office culture.
3. Communication and Messaging - The communication and messaging industry can innovate on tools like Tame to improve social connectivity and availability indicators.
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