The Montreux Jazz Festival Light Installation Announces Program
Meghan Young — April 16, 2014 — Art & Design
References: cauboyz.tumblr & fubiz.net
The Montreux Jazz Festival light installation gets people jazzed for the upcoming music program this year in an excitingly artistic way. It literally puts the performers' names in lights to the tune of a beautiful piano number. Yet each strike of the black and white keys does more than simply set the tone, they actually light up each box.
Created by Cauboyz, a photographer and graphic designer duo based in Nancy, France, the Montreux Jazz Festival light installation is made up of names such as Stevie Wonder, Pharrell Williams, London Grammar and Etienne Dano. Carefully assembled, it is made up of 64 light boxes, which have been connected to a 1972 Wurlitzer 200A. Each key activates one of the 64 lights when struck. Simon Henner plays the piano.
Created by Cauboyz, a photographer and graphic designer duo based in Nancy, France, the Montreux Jazz Festival light installation is made up of names such as Stevie Wonder, Pharrell Williams, London Grammar and Etienne Dano. Carefully assembled, it is made up of 64 light boxes, which have been connected to a 1972 Wurlitzer 200A. Each key activates one of the 64 lights when struck. Simon Henner plays the piano.
Trend Themes
1. Interactive Light Installations - There is an opportunity to create more interactive light installations such as the Montreux Jazz Festival light installation to enhance audience engagement at events.
2. Utilizing Music in Art Installations - Music can be used as a tool to power art installations and create more immersive experiences for viewers to enjoy.
3. Event Promotion Through Art Installations - Incorporating art and music installations to promote upcoming events can create excitement and generate more interest from potential attendees.
Industry Implications
1. Event Planning - Incorporating unique art installations and interactive light displays can set events and festivals apart, creating a competitive advantage in the event planning industry.
2. Art and Design - There is a growing trend of merging music and art, creating an opportunity for artists and designers to collaborate and create new interactive installations.
3. Marketing and Advertising - Promoting events and experiences through creative art installations and displays can be a powerful tool in the marketing and advertising industry, creating buzz and generating more interest.
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