Moma by Vondom Shows How to Sit Down Stylishly
Jessica Marcel — November 1, 2009 — Art & Design
References: vondom & architonic
The outdoor furniture series Moma by Vondom encapsulates modern, multi-functional and European design. In addition to providing seating, Vondom also offers a humorously translated description of their products. There's something so pure about a roughly translated product description.
Implications - Part of the translated description talks about the ways that a person can enjoy sitting down. Vondom came up with three different levels for their items that include "chill-out, low," as well as medium and high. The products don't need a fancy and detailed description because they can certainly speak for themselves. The poolside furnishings are absolutely beautiful and would look perfect in anyone's backyard. The black and white colors make an artistic statement and are pleasing to the eyes.
Implications - Part of the translated description talks about the ways that a person can enjoy sitting down. Vondom came up with three different levels for their items that include "chill-out, low," as well as medium and high. The products don't need a fancy and detailed description because they can certainly speak for themselves. The poolside furnishings are absolutely beautiful and would look perfect in anyone's backyard. The black and white colors make an artistic statement and are pleasing to the eyes.
Trend Themes
1. Multi-functional Outdoor Furniture - Manufacturers can explore creating outdoor furniture designs that serve multiple purposes besides just providing seating.
2. Humorous Product Descriptions - Exploring humorous and entertaining translations of product descriptions could be an interesting way to market products to audiences in different countries.
3. Artistic Poolside Furnishings - Designers can look at incorporating visually pleasing designs and color schemes into poolside furnishings to add an artistic statement to outdoor spaces.
Industry Implications
1. Outdoor Furniture Industry - Manufacturers can incorporate modern, multi-functional design and entertaining product descriptions to stand out in a crowded market and appeal to a wider customer base.
2. Translation Services Industry - Companies offering translation services can explore creative and humorous translations of product descriptions to better resonate with audiences from different cultural backgrounds.
3. Pool Construction and Landscaping Industry - Designers can explore incorporating visually interesting and artistically pleasing poolside furnishings into their projects to add another layer of style and sophistication to outdoor living spaces.
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