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Scaled-Down Supercars

Clean the Sky - Positive Eco Trends & Breakthroughs

The Fully-Functional Ferrari 312PB

— September 27, 2008 — Autos
Few model cars can rival this 1:3 scale Ferrari 312PB built by Pierre Scerri of Avignon, France. The model car took 15 years to build and contains an astonishingly high level of detail. It is one of the few model cars that are actually drivable.

The model Ferrari 312PB features a fully operating 12-cylinder engine, fuel-injection system and working Ferrari gauges that can actually indicate rpm, oil pressure, oil temperature and water temperature.

Scerri spent over 20,000 building the model Ferrari. In doing so, he inadvertently learned how to make class, rubber and auto electronics.
Trend Themes
1. Miniature Supercars - The trend towards building functional miniature supercars provides opportunities for creating unique and affordable luxury collectibles.
2. Replica Cars - The market for replica cars is growing and presents disruptive opportunities for brands by catering to collectors and enthusiasts who cannot afford genuine automobiles.
3. Upscaling Craftsmanship - The focus on detail and precision demonstrated in the production of miniature supercars presents a trend in upscaling craftsmanship and presents opportunities for integrating these same techniques into full-scale car production.
Industry Implications
1. Model Car Manufacturing - The trend towards miniature supercars presents an opportunity for the model car manufacturing industry to offer unique collectibles for car enthusiasts.
2. Luxury Goods - The production of fully-functional miniature supercars presents an opportunity for luxury goods brands to expand their offerings and provide unique limited edition luxury collectibles.
3. Automotive Industry - The trend towards upscaling craftsmanship in miniature supercar production presents an opportunity for the automotive industry to incorporate micro-level detail into the production of full-scale cars.
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