Blink Fitness' Personalized Mobile Companion Supports Individual Interests
Laura McQuarrie — January 8, 2019 — Tech
References: blinkfitness & prnewswire
With the start of a new year, many people with great resolutions for their health will be hitting the gyms—and to set these individuals up for success, Blink Fitness launched a Personalized Mobile Companion that supports the unique goals, interests and preferences of gym-goers.
In order to put an end to a one-size-fits-all approach to health, Blink Fitness' in-app Personalized Mobile Companion creates customized profiles around one's preferences and desired approach to healthy living. After answering a few questions, members are able to get personalized content in the form of articles, videos, workout routines and recipes that will be relevant to their well-being journey. On a daily basis, this content is updated and refined as the Personalized Mobile Companion learns to deliver the most motivating and relevant material for each and every member.
In order to put an end to a one-size-fits-all approach to health, Blink Fitness' in-app Personalized Mobile Companion creates customized profiles around one's preferences and desired approach to healthy living. After answering a few questions, members are able to get personalized content in the form of articles, videos, workout routines and recipes that will be relevant to their well-being journey. On a daily basis, this content is updated and refined as the Personalized Mobile Companion learns to deliver the most motivating and relevant material for each and every member.
Trend Themes
1. Personalized Gym Experiences - Blink Fitness' Personalized Mobile Companion offers customized profiles and content to support individual gym-goers.
2. Customized Health and Wellness Apps - The rise of personalized gym apps like Blink Fitness' Mobile Companion reflects a growing demand for individualized health and wellness solutions.
3. Data-driven Fitness - The use of data and algorithms to personalize gym experiences is transforming the fitness industry, as demonstrated by Blink Fitness' Personalized Mobile Companion.
Industry Implications
1. Fitness and Wellness - The fitness and wellness industry can leverage personalized gym apps like Blink Fitness' Mobile Companion to enhance customer satisfaction and engagement.
2. Technology and App Development - Companies that specialize in app development and technology can capitalize on the growing demand for personalized health and fitness solutions.
3. Data Analytics - The data analytics industry can play a crucial role in providing insights and algorithms to power personalized gym apps like Blink Fitness' Mobile Companion.
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