Xiaomi is Launching its 'MIX Flip' in Global Market after Exclusivity
Colin Smith — September 21, 2024 — Business
The 'Xiaomi MIX Flip' is the company’s first clamshell foldable smartphone, featuring a 6.86-inch AMOLED inner display with a 120Hz refresh rate and a 4.01-inch external display. It is powered by the Snapdragon 8 Gen 3 chipset, paired with up to 16GB of RAM and up to 1TB of internal storage. The device includes a dual rear camera setup with two 50-megapixel sensors and a 32-megapixel front camera. The MIX Flip runs on Xiaomi’s HyperOS, based on Android 14, and is equipped with a 4,780mAh battery that supports 67W wired fast charging.
In terms of pricing and availability, the Xiaomi MIX Flip was initially launched in China in July 2024, with a starting price of CNY 5,999 (approximately $825). The device is set to launch globally in September 2024, with expected pricing in Europe around 2,600 Bulgarian leva (approximately $1,450). The MIX Flip will be available in multiple configurations, including 12GB RAM + 256GB storage, 12GB RAM + 512GB storage, and 16GB RAM + 1TB storage. Specific release dates and regional availability details are anticipated to be announced during the Xiaomi 14T series launch event later this month.
Image Credit: Xiaomi
In terms of pricing and availability, the Xiaomi MIX Flip was initially launched in China in July 2024, with a starting price of CNY 5,999 (approximately $825). The device is set to launch globally in September 2024, with expected pricing in Europe around 2,600 Bulgarian leva (approximately $1,450). The MIX Flip will be available in multiple configurations, including 12GB RAM + 256GB storage, 12GB RAM + 512GB storage, and 16GB RAM + 1TB storage. Specific release dates and regional availability details are anticipated to be announced during the Xiaomi 14T series launch event later this month.
Image Credit: Xiaomi
Trend Themes
1. Clamshell Foldable Smartphones - Clamshell foldable smartphones merge nostalgia with modern technology, appealing to both retro enthusiasts and tech-savvy consumers.
2. High-performance Mobile Hardware - Smartphones equipped with powerful chipsets like the Snapdragon 8 Gen 3 and massive internal storage options push mobile performance boundaries.
3. Global Smartphone Market Expansion - Launching devices in global markets, initially limited to regional releases, reflects a broader strategy to capture larger international market shares.
Industry Implications
1. Consumer Electronics - The consumer electronics industry benefits from innovations in foldable smartphone design, providing fresh product offerings to attract varied demographic segments.
2. Telecommunications - The telecommunications sector sees enhanced user engagement through advanced smartphone features that drive higher data consumption and service demand.
3. Mobile Accessories - Mobile accessories manufacturers observe new tailoring opportunities for foldable devices, creating cases and peripherals designed for unique form factors.
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