The Shimmering Miu Miu Fall 2011 Accessories Campaign Stars Hailee Steinfeld
Souzan Michael — September 25, 2011 — Fashion
References: miumiu & fashionologie
Up-and-coming actress Hailee Steinfeld stars in the Miu Miu Fall 2011 Accessories campaign and looks stunning while doing so. Despite Steinfeld's beauty, it's tough to ignore the incredible shoes and bags featured in the seasonal ads.
The ads feature Miu Miu's signature glittery pumps -- these classically shaped heels are anything but classic. Available in a range of hues, like gold, silver, pink, blue, orange and purple, these shoes are actually surprisingly easy to style with any outfit, thanks to their easy-to-wear silhouette. Since they cost $650 a pair, they're definitely not a steal, but these glittery pumps are so pretty, it's hard to resist snatching up a pair anyway.
Stunning chain-strap bags also make an appearance in the Miu Miu Fall 2011 Accessories campaign, and are available in soft leather and suede.
The ads feature Miu Miu's signature glittery pumps -- these classically shaped heels are anything but classic. Available in a range of hues, like gold, silver, pink, blue, orange and purple, these shoes are actually surprisingly easy to style with any outfit, thanks to their easy-to-wear silhouette. Since they cost $650 a pair, they're definitely not a steal, but these glittery pumps are so pretty, it's hard to resist snatching up a pair anyway.
Stunning chain-strap bags also make an appearance in the Miu Miu Fall 2011 Accessories campaign, and are available in soft leather and suede.
Trend Themes
1. Glittery Pumps - Disruptive innovation opportunity: Develop affordable and customizable glittery pumps for mass market appeal.
2. Signature Accessories - Disruptive innovation opportunity: Create a line of signature accessories featuring unique materials and designs.
3. High-end Fashion Campaigns - Disruptive innovation opportunity: Integrate augmented reality features into high-end fashion campaigns for enhanced consumer engagement.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Explore sustainable manufacturing practices and materials for the footwear industry.
2. Handbags - Disruptive innovation opportunity: Develop smart, tech-enabled handbags with features like wireless charging and GPS tracking.
3. Marketing and Advertising - Disruptive innovation opportunity: Leverage virtual reality technology to create immersive marketing experiences for luxury brands.
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