'Miss' Nail Products are a Worldwide Rage
Kamal Musharbash — December 21, 2010 — Fashion
References: misspn
American brand 'Miss' nail products has an array of loyal international followers due to its wide variety of nail polish colors, eco-friendly ingredients and glittery nail art. Its collections are trendy and season-appropriate, regardless of where you are in the world.
Each of the Miss's four main collections has its own personal advertisement on its website, with each carrying a story that is reflected in the ad's images as the nail polish bottle gently pours over the colorful pictures.
Each of the Miss's four main collections has its own personal advertisement on its website, with each carrying a story that is reflected in the ad's images as the nail polish bottle gently pours over the colorful pictures.
Trend Themes
1. Eco-friendly Nail Products - Disruptive innovation opportunity: Develop and market nail products made with eco-friendly ingredients to cater to the increasing demand for sustainable beauty products.
2. Glittery Nail Art - Disruptive innovation opportunity: Create innovative and easy-to-use glitter nail art products that allow users to create unique and eye-catching designs.
3. Season-appropriate Nail Collections - Disruptive innovation opportunity: Invent nail polish collections that are tailored to specific seasons, allowing customers to effortlessly stay on-trend all year round.
Industry Implications
1. Beauty and Cosmetics - Disruptive innovation opportunity: Incorporate eco-friendly practices and ingredients into beauty and cosmetics products to attract environmentally conscious consumers.
2. Advertising and Marketing - Disruptive innovation opportunity: Explore creative and visually appealing ways to depict products in advertisements to capture consumer attention and evoke emotions.
3. Fashion and Apparel - Disruptive innovation opportunity: Collaborate with fashion brands to develop nail polish collections that complement their seasonal clothing lines, offering a complete fashion-forward look.
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