Damir Doma's Spring/Summer 2019 Builds on the Urban Aesthetic
References: damirdoma & highsnobiety
The upcoming minimalist casual wear collection by Damir Doma is dominated by a crisp white color palette that is only occasionally broken up by invasions of gray hues, black, olive, pink and orange. The overall vibe of the Spring/Summer 2019 fashion capsule suggests a tribute to the domineering presence of the urban city and its influence on streetwear.
Featuring a number of deconstructed minimalist casual wear ensembles and a playful juxtaposition of tailored fits and baggy silhouettes, the Damir Doma Spring/Summer 2019 offerings definitely engage with an elevated presence.
In addition to the design-forward minimalist casual wear, the debut of the collection also highlights a few collaborative efforts. For example, the footwear styles featured in Damir Doma's lookbook were made in conjunction with Italian label Officine Creative.
Featuring a number of deconstructed minimalist casual wear ensembles and a playful juxtaposition of tailored fits and baggy silhouettes, the Damir Doma Spring/Summer 2019 offerings definitely engage with an elevated presence.
In addition to the design-forward minimalist casual wear, the debut of the collection also highlights a few collaborative efforts. For example, the footwear styles featured in Damir Doma's lookbook were made in conjunction with Italian label Officine Creative.
Trend Themes
1. Minimalist Casual Wear - The trend of minimalist casual wear featuring deconstructed designs and tailored fits offers opportunities for fashion brands to innovate with versatile and timeless pieces that appeal to urban customers.
2. Collaborative Fashion - The rise of collaborative efforts between fashion brands and footwear companies creates opportunities for disruptive innovation in the forms of limited-edition releases and unique designs that blend different brand aesthetics.
3. Streetwear-inspired Fashion - The trend of streetwear-inspired fashion offers opportunities for traditional fashion brands to appeal to younger, urban audiences with edgy designs that prioritize comfort and functionality.
Industry Implications
1. Fashion - The fashion industry can benefit from these trends by exploring collaborations and designing minimalist, deconstructed casual wear that caters to a diverse range of customers and environments.
2. Footwear - The footwear industry can benefit from collaborations with fashion brands and the rise of streetwear-inspired fashion by focusing on unique designs that prioritize comfort and functionality.
3. Retail - The rise of minimalist, deconstructed fashion and collaborations between brands creates opportunities for retail stores to offer limited-edition releases and curated collections that appeal to urban customers looking for unique, versatile pieces.
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