Fenty Puma's New 'Mini Sherpa Backpack' Features a 'Cobalt Blue' Colorway
Riley von Niessen — November 7, 2017 — Fashion
In order to help fans of the Rihanna-fronted Fenty Puma brand carry their valuables in style, the new 'Mini Sherpa Backpack' was launched.
The bag is primarily made from a durable pebble leather, and is then lined with the soft sheep's fur around the exterior of the bag itself, which is also placed around the straps for a more comfortable fit. These straps can also be adjusted to the wearer's preference. On the front of the main pocket, Puma's branding is featured in a Gothic typeface that adds to the luxurious aesthetic.
Due to the high-end materials that are used, the unique look of the bag, and the brand name that's associated with it, the Mini Sherpa Backpack has a luxury price tag of $350 USD.
The bag is primarily made from a durable pebble leather, and is then lined with the soft sheep's fur around the exterior of the bag itself, which is also placed around the straps for a more comfortable fit. These straps can also be adjusted to the wearer's preference. On the front of the main pocket, Puma's branding is featured in a Gothic typeface that adds to the luxurious aesthetic.
Due to the high-end materials that are used, the unique look of the bag, and the brand name that's associated with it, the Mini Sherpa Backpack has a luxury price tag of $350 USD.
Trend Themes
1. Luxury Sherpa Bags - Disruptive innovation opportunity: Develop a line of high-end bags using sherpa materials to cater to the luxury market.
2. Customizable Backpack Straps - Disruptive innovation opportunity: Create backpacks with adjustable and comfortable straps that can be customized to the wearer's preference.
3. Gothic Branding - Disruptive innovation opportunity: Incorporate gothic style branding in products to appeal to consumers looking for a luxurious aesthetic.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Explore the fashion accessories industry to create innovative and luxurious bag designs.
2. Outdoor Gear - Disruptive innovation opportunity: Combine outdoor gear functionality with luxury materials to create unique and stylish backpacks.
3. Luxury Goods - Disruptive innovation opportunity: Enter the luxury goods market by offering high-end products with unique features like sherpa trim and gothic branding.
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