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Exotic Feathered Fashions

Clean the Sky - Positive Eco Trends & Breakthroughs

This Ming Xi Vogue China Spread Flies High in Style

— November 18, 2010 — Fashion
The Ming Xi Vogue China spread entitled 'Flying High' will have you soaring.

Gorgeous model Ming Xi accessorizes each ensemble with an exotic plumed element. Not the typical flock you'll regularly see, these feathers are plucked from extravagant winged animals. Against a set of bars, the Ming Xi Vogue China editorial perches and coos in avian style. See this gorgeous series for yourselves in the featured gallery.

Implications - Youth female consumers have an affinity to dress like birds. This stems from the delicate qualities that birds possess in addition to the ability to fly away, symbolizing escapism. Companies can capture the minds of this demographic by creating products inspired by birds.
Trend Themes
1. Avian-inspired Fashion - Opportunity for fashion companies to create products inspired by birds, appealing to youth female consumers who have an affinity for dressing like birds.
2. Exotic Feather Accessories - Disruptive innovation opportunity in the accessories industry to design and produce exotic feathered accessories that provide a unique and eye-catching style.
3. Symbolic Escapism - Brands can tap into the trend of escapism by offering products that capture the delicate qualities of birds, allowing consumers to symbolically 'fly away' from their daily lives.
Industry Implications
1. Fashion - The fashion industry can capitalize on the avian-inspired trend by incorporating feathered elements into their designs and collections.
2. Accessories - Opportunity for the accessories industry to embrace exotic feathers as a unique and distinctive material for creating statement accessories.
3. Beauty - In the beauty industry, brands can develop bird-inspired makeup and beauty products, tapping into the whimsical and ethereal qualities associated with birds.
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