Renan Feltri's Millennial TV Appeals to a New Generation
Gurveer Brah — September 14, 2015 — Tech
References: renanfeltri & design-milk
This Millennial TV is made to take the viewership habits of this generation and apply them to a new television concept.
More and more people are opting out of conventional cable company subscriptions -- instead people are "cord-cutting" and using streaming services as an alternative. A designer in Brazil feels that the television experience is cluttered, ineffective, misguided and designed an experience for a new generation. Renan Feltri created this concept by stripping away unnecessary elements of television and simplifying the experience.
Feltri removes features like the complex remote, the outdated channel ecosystem and other features and replaces them with a seamless customer experience, a one-button remote and a smarter system to connect with other devices. This Millennial TV eliminates the cable company subscription model and instead lets people opt into individual movies, shows and streaming services for an experience they want.
More and more people are opting out of conventional cable company subscriptions -- instead people are "cord-cutting" and using streaming services as an alternative. A designer in Brazil feels that the television experience is cluttered, ineffective, misguided and designed an experience for a new generation. Renan Feltri created this concept by stripping away unnecessary elements of television and simplifying the experience.
Feltri removes features like the complex remote, the outdated channel ecosystem and other features and replaces them with a seamless customer experience, a one-button remote and a smarter system to connect with other devices. This Millennial TV eliminates the cable company subscription model and instead lets people opt into individual movies, shows and streaming services for an experience they want.
Trend Themes
1. Cord-cutting - Develop innovative streaming service platforms that cater to the growing number of people opting out of traditional cable subscriptions.
2. Simplified User Experience - Create user-friendly interfaces and intuitive remote controls that eliminate unnecessary complexities and provide a more streamlined and enjoyable TV viewing experience.
3. Individualized Content Subscriptions - Offer customizable subscription models that allow viewers to choose and pay only for the specific movies, shows, and streaming services they want, disrupting the traditional cable company subscription model.
Industry Implications
1. Streaming Services - Develop and enhance streaming platforms to meet the increasing demand for personalized content and cater to the cord-cutting trend.
2. Smart TV Manufacturing - Incorporate simplified user interfaces and seamless connectivity options into the design and production of smart TVs to improve the viewing experience for millennials and beyond.
3. Content Providers - Create flexible subscription models that allow users to select and pay for individual movies, shows, and streaming services, disrupting traditional cable company subscription models and appealing to the preferences of millennials.
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