HUMAN MADE Launches Its New 'MILITARY BAG' Collection
Niko Pajkovic — January 21, 2022 — World
References: humanmade.jp & hypebeast
HUMAN MADE, a Japanese fashion label founded by NIGO, has announced the launch of its new Spring/Summer 2022 'MILITARY BAG' collection. The rather concise capsule consists of six new carrying styles all offered in bold colorways.
Highlighting the collection is HUMAN MADE's signature tote, the HELMET BAG, which features a robust nylon construction dressed with a variety of embroidered patches. Elsewhere, the capsule delivers a military backpack in army green and an orange bag-in-bag that can be used to store and organize smaller items. Lastly, the capsule features a series of small pouches that come equipped with rugged, military-style straps. The pouches may be the most unique offering in the collection as they even come printed with ambiguous text reading, "GEARS FOR FUTURISTIC TEENAGERS."
HUMAN MADE's MILITARY BAG collection will be available to purchase on the brand's online store starting January 22.
Image Credit: HUMAN MADE
Highlighting the collection is HUMAN MADE's signature tote, the HELMET BAG, which features a robust nylon construction dressed with a variety of embroidered patches. Elsewhere, the capsule delivers a military backpack in army green and an orange bag-in-bag that can be used to store and organize smaller items. Lastly, the capsule features a series of small pouches that come equipped with rugged, military-style straps. The pouches may be the most unique offering in the collection as they even come printed with ambiguous text reading, "GEARS FOR FUTURISTIC TEENAGERS."
HUMAN MADE's MILITARY BAG collection will be available to purchase on the brand's online store starting January 22.
Image Credit: HUMAN MADE
Trend Themes
1. Military-inspired Streetwear - There is potential for a disruptive innovation opportunity in the fashion industry for the creation of military-inspired streetwear clothing
2. Functional and Stylish Bags - There is potential for a disruptive innovation opportunity in the bag industry for the creation of functional, durable and stylish bags inspired by military gear
3. Nylon and Embroidered Patches - There is potential for a disruptive innovation opportunity in the textile industry for the use of nylon and embroidered patches in the creation of military-inspired fashion and accessories
Industry Implications
1. Fashion Industry - The fashion industry can explore the creation of military-inspired streetwear clothing
2. Bag Industry - The bag industry can explore the creation of functional, durable and stylish bags inspired by military gear
3. Textile Industry - The textile industry can explore the use of nylon and embroidered patches in the creation of military-inspired fashion and accessories
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