Kärcher Partnered with Mike Hosking to Launch the Kärcher Kits
Grace Mahas — August 20, 2019 — Marketing
References: kaercher & newstalkzb.co.nz
New Zealand television and radio broadcaster, Mike Hosking has partnered with Kärcher to celebrate Father's Day with a new campaign. Kärcher is a German company founded in 1935 that specializes in high-quality cleaning equipment and full cleaning systems.
The Father's Day giveaway promotion will run from Monday to Thursday leading up to the celebratory date. Each day a new product will be available to win, and Mike Hosking will announce the cue to call in on his radio show. The tools available include an ultra-powerful and efficient WD 6 Wet and Dry Vacuum, a streak-free WV 6 Premium Window Vac, a lightweight and portable FC 3 Cordless Hard Floor Cleaner, and a domestic pressure washer -- the K 7 Premium Full Control Plus.
The promotional campaign will resonate well with locals looking to make their Father's Day extraordinary with Kärcher's high-quality tools.
The Father's Day giveaway promotion will run from Monday to Thursday leading up to the celebratory date. Each day a new product will be available to win, and Mike Hosking will announce the cue to call in on his radio show. The tools available include an ultra-powerful and efficient WD 6 Wet and Dry Vacuum, a streak-free WV 6 Premium Window Vac, a lightweight and portable FC 3 Cordless Hard Floor Cleaner, and a domestic pressure washer -- the K 7 Premium Full Control Plus.
The promotional campaign will resonate well with locals looking to make their Father's Day extraordinary with Kärcher's high-quality tools.
Trend Themes
1. Father's Day Promotions - Opportunity for businesses to collaborate with celebrities to create promotional campaigns for Father's Day.
2. Product Giveaway Promotions - Chance for companies to run daily product giveaways to engage customers and increase brand awareness.
3. High-quality Cleaning Equipment - Demand for top-notch cleaning tools that offer efficiency and convenience.
Industry Implications
1. Marketing and Advertising - Opportunity for agencies to strategize and execute celebrity collaborations for promotional campaigns.
2. Home Appliance - Chance for companies specializing in high-quality cleaning equipment and systems to launch innovative products.
3. Retail - Opportunity for retailers to stock and promote Kärcher products for Father's Day gifting options.
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