Bring the Highly Stylized Midori Brass Pencils Back to School
Matt Ho — August 16, 2011 — Art & Design
References: thejournalshop & selectism
OK, so HB pencils aren't exactly the most stylish or interesting writing instruments, however, these traditional tools have been given a huge makeover with the Midori Brass Pencils.
The Midori Brass Pencils are probably the most stylish pencils I've seen. In fact, if the cap wasn't on, I'd have automatically thought it was another fancy new pen designed by the likes of Karl Lagerfeld. This miniature tool has a brass finish with a bullethead cap that covers the tip when it's not being used. The addition of the clip on the side and the oversized eraser on top makes a nice addition to the traditional HB pencils that most are use to seeing and using. Not a bad item to bring back to school if you're the type who likes stylish writers.
The Midori Brass Pencils are probably the most stylish pencils I've seen. In fact, if the cap wasn't on, I'd have automatically thought it was another fancy new pen designed by the likes of Karl Lagerfeld. This miniature tool has a brass finish with a bullethead cap that covers the tip when it's not being used. The addition of the clip on the side and the oversized eraser on top makes a nice addition to the traditional HB pencils that most are use to seeing and using. Not a bad item to bring back to school if you're the type who likes stylish writers.
Trend Themes
1. Stylish Writing Instruments - The trend towards stylish writing instruments presents disruptive innovation opportunities for companies to create unique and fashionable pens and pencils, like the Midori Brass Pencils.
2. Design Makeovers for Traditional Tools - The trend of giving traditional tools a design makeover opens up disruptive innovation opportunities for companies to reimagine and transform everyday products, such as the Midori Brass Pencils.
3. Merging Fashion and Stationery - The trend of merging fashion and stationery offers disruptive innovation opportunities for companies to create fashionable and stylish writing utensils, like the Midori Brass Pencils.
Industry Implications
1. Stationery - The stationery industry has the opportunity to disrupt the market by offering stylish and fashionable writing instruments, like the Midori Brass Pencils.
2. Design and Fashion - The design and fashion industry can explore disruptive innovation opportunities by creating unique and stylish writing tools, like the Midori Brass Pencils.
3. Education - The education industry can benefit from disruptive innovation by providing students with stylish and fashionable writing instruments, such as the Midori Brass Pencils.
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