The New 'Mid Flyknit' from Nike Features a Minimalist Monochrome Look
Riley von Niessen — November 16, 2016 — Fashion
A refreshed version of Nike's 'Mid Flyknit' will soon be available. Although the official release date hasn't been revealed as of yet, the new design is likely to be a hit among the sportswear brand's many loyal fans.
This is especially true for those who appreciate less flashy footwear, as the sneakers carry an all-neutral colorway. From the sock liner to the sole, the new Mid Flyknit is completely black.
Due to this, Nike's branding stands out just slightly on the side, with the iconic Swoosh logo marking the charcoal material in a deeper hue. Detailing on the heels adds a welcome touch of variance, as does the unique lacing that finishes it off.
This is especially true for those who appreciate less flashy footwear, as the sneakers carry an all-neutral colorway. From the sock liner to the sole, the new Mid Flyknit is completely black.
Due to this, Nike's branding stands out just slightly on the side, with the iconic Swoosh logo marking the charcoal material in a deeper hue. Detailing on the heels adds a welcome touch of variance, as does the unique lacing that finishes it off.
Trend Themes
1. Minimalist Sneaker Design - Opportunity for brands to create simple and sleek sneaker designs with limited branding.
2. Monochrome Colorways - Opportunity to offer sneakers in all-neutral color schemes for consumers who prefer less flashy footwear.
3. Unique Lacing Systems - Opportunity to innovate with creative and distinct lacing systems to add a unique touch to sneakers.
Industry Implications
1. Sportswear - Sportswear brands can capitalize on the trend of minimalist sneaker design and monochrome colorways to offer stylish and understated options.
2. Footwear - Footwear companies can explore creative lacing systems as a way to differentiate their products and appeal to consumers looking for unique features.
3. Fashion - Fashion brands can incorporate minimalist sneaker designs into their collections, catering to consumers who value simplicity and versatility in their footwear.
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