Ideas
Explore the world's #1 largest database of ideas and innovations, with 481,166 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,699 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,699 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 481,166 cutting edge ideas.

Antibacterial Beach Towels

Clean the Sky - Positive Eco Trends & Breakthroughs

Acteon Microfiber Beach Towels Absorb Three-Times Their Weight in Water

— June 19, 2019 — Art & Design
The Acteon Microfiber Beach Towel is a stylish accessory for beachgoers that will provide them with a better way to dry off when getting out of the water. Capable of absorbing up to three-times its weight in water, the towel is perfect for use by the pool, on the shore or when traveling. The towels are also reported by the brand to dry up to three-times faster than conventional cotton towels, while still maintaining the same level of durability and softness for users to appreciate.

The Acteon Microfiber Beach Towel is infused with a silver ion antibacterial treatment, which will enable it to stay fresh between uses without requiring washing immediately after use. The lightweight towel weighs just 3.3 ounces to make it ideal for backpackers.
Trend Themes
1. Microfiber Towels - Opportunity for brands to develop innovative, high-performing microfiber towels that offer superior absorbency and quick drying properties for various applications.
2. Antibacterial Textiles - Potential for the development of antibacterial treatments in textiles to keep them fresh and reduce the need for frequent washing, providing convenience and sustainability.
3. Lightweight Travel Accessories - Opportunity for brands to create lightweight and compact travel accessories, such as backpacker-friendly towels, that offer convenience and functionality for travelers.
Industry Implications
1. Outdoor Gear - Outdoor gear companies can explore the production of advanced microfiber towels suitable for beach, pool, and outdoor activities, providing enhanced performance for customers.
2. Textile Manufacturing - Textile manufacturers can develop new antibacterial treatments for textiles that keep them odor-free and germ-free, catering to health-conscious consumers.
3. Travel and Leisure - The travel and leisure industry can tap into the demand for lightweight and convenient travel accessories, including microfiber towels, to enhance the travel experience.
3.8
Score
Popularity
Activity
Freshness