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Sheer Beach-Ready Totes

Clean the Sky - Positive Eco Trends & Breakthroughs

Novel Swim's Mini Mesh Print Tote Boasts Prints by Laura Rosenbaum

— November 5, 2020 — Fashion
Novel Swim's Mini Mesh Print Tote is available in two signature prints -- a Country Club Yellow and a Pina Crown Purple. Each is created by the brand's designer and founder Laura Rosenbaum and boasts abstract motifs and artwork.

Novel Swim's mesh print totes are beach-ready but are a versatile accessory for everyday wear thanks to their super stretchy design. Each tote is compact, fitting one's essentials like keys, a phone and wallet and features a sheer design and the classic shopper silhouette that has been gaining massive popularity among both luxury and fast fashion labels.

Each of Novel Swim's products is handmade in Rockaway, NY "supporting local artisans from Novel's favorite beach community." The brand's signature totes are priced at $30 and are available for purchase via the ahalife web shop and its website.
Trend Themes
1. Personalized, Handmade Accessories - The unique designs and handmade nature of Novel Swim's totes highlight the growing trend of personalized accessories.
2. Versatile Beach to Everyday Wear - The super stretchy design and compact size of Novel Swim's mesh print totes tap into the trend of versatile accessories that can transition seamlessly from the beach to everyday use.
3. Sheer and Minimalist Designs - The sheer design and minimalist silhouette of Novel Swim's totes align with the trend of sheer and transparent materials being embraced by luxury and fast fashion labels.
Industry Implications
1. Fashion and Accessories Retail - Fashion and accessories retailers can seize the opportunity to offer personalized handmade accessories, like Novel Swim's totes, to cater to the growing consumer demand for unique and customizable pieces.
2. Beachwear and Resort Brands - Beachwear and resort brands can capitalize on the versatility of Novel Swim's totes, promoting them as practical and stylish accessories that can be used both at the beach and in everyday life.
3. Luxury and Fast Fashion Labels - Luxury and fast fashion labels can explore the trend of sheer and transparent designs by incorporating similar elements into their own accessory lines, taking inspiration from Novel Swim's minimalist totes.
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