'Mercer and Discoco' Lamps from Marset are Bold and Beautiful
Annie Ho — August 20, 2010 — Art & Design
Both the 'Mercer and Discoco' lamps are made by Marset, a company that has different designers working together. The 'Mercer' lamp has a cylindrical shape to it while the 'Discoco' lamp is the one that looks like glass flower petals and consists of 35 opaque discs.
Both the 'Mercer and Discoco' lamps. which were created by Javier M. Borras and Joan Gaspar, give your living space a subtle, but gorgeous glow.
Implications - The use of a naturalistic aesthetic is attractive to consumers no matter what product they're looking at. In today's technologically advanced day and age, any relief for machinery and computerization is welcome, as companies experience a technological backlash of consumers favoring more rustic, naturalistic products. Companies that mix a more modest aesthetic with modern function will fare well.
Both the 'Mercer and Discoco' lamps. which were created by Javier M. Borras and Joan Gaspar, give your living space a subtle, but gorgeous glow.
Implications - The use of a naturalistic aesthetic is attractive to consumers no matter what product they're looking at. In today's technologically advanced day and age, any relief for machinery and computerization is welcome, as companies experience a technological backlash of consumers favoring more rustic, naturalistic products. Companies that mix a more modest aesthetic with modern function will fare well.
Trend Themes
1. Naturalistic Aesthetic - The use of a naturalistic aesthetic is attractive to consumers and companies that mix it up with modern function will fare well.
2. Rustic Products - Consumers favoring more rustic products imply a technological backlash and companies need to diversify their product offerings.
3. Modest Aesthetic - Mixing a more modest aesthetic with modern function presents a disruptive innovation opportunity for companies aspiring to be unique.
Industry Implications
1. Interior Design - The use of flower petal lighting showcases a way of incorporating nature into interior designs
2. Lighting - Companies can draw inspiration from unconventional sources to design unique and attractive lighting solutions.
3. Home Decor - Trends like naturalistic and modest aesthetics in home decor can provide disruptive innovation opportunities for companies to introduce unique and attractive products
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