Satisfy Joins Crocs to Create the Mellow Slide Silhouette
References: satisfyrunning & highsnobiety
Satisfy works in collaboration with Crocs once again and this time, it comes in the form of the Mellow Slide. The shoes are defined by their marbled look and soft feel to deliver comfort over long periods of time. Notably, every single slide is detailed with its own unique marbled pattern for a one-of-a-kind look.
The Mellow Slides are also crafted from LiteRide, which is a material that is developed to comfortably hold the foot and aid with recovery during on-foot activities over long time spans. It is described to feel like a cloud sensation, highlighting the fact that comfort was a large focus of its design process. It is launching online at Satisfy on July 21st.
Image Credit: Satisfy
The Mellow Slides are also crafted from LiteRide, which is a material that is developed to comfortably hold the foot and aid with recovery during on-foot activities over long time spans. It is described to feel like a cloud sensation, highlighting the fact that comfort was a large focus of its design process. It is launching online at Satisfy on July 21st.
Image Credit: Satisfy
Trend Themes
1. Marbled Footwear - Opportunity for brands to incorporate unique marbled patterns into their footwear designs, creating one-of-a-kind looks.
2. Comfortable Slip-ons - Disruptive innovation opportunity to develop slip-on shoes with materials like LiteRide to provide cloud-like comfort for extended periods.
3. Collaborative Design - Trend of brands partnering to create unique product offerings, as seen in the collaboration between Satisfy and Crocs for the Mellow Slides.
Industry Implications
1. Footwear - Opportunity for footwear brands to explore the marbled slip-on trend and incorporate comfortable materials for enhanced customer satisfaction.
2. Fashion - Fashion brands can take inspiration from the collaborative design approach of Satisfy and Crocs to create unique and innovative product collaborations.
3. Sports & Athleisure - Sports and athleisure brands can capitalize on the trend of comfortable slip-ons with materials like LiteRide that aid in foot recovery during physical activities.
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