Meissen Porcelain Ad Campaign Claims Eternal Beauty
Luisa Amanda Gomes — April 13, 2010 — Art & Design
References: meissen & beautifullife.info
Meissen Porcelain is celebrating its 300th anniversary with an ad campaign rife with fireworks. Of course, celebrating porcelain with fireworks doesn't sound like a great idea at first--until you view the wonderful posters that German advertising agency Scholz & Friends have devised.
The Meissen Porcelain campaign ads feature lovely porcelain vases shown in the foreground as sparkly fireworks explode in the starry background. The positioning gives the illusion that the vases are holding these fireworks like flowers. The slogan cleverly reads, 'Eternally Beautiful.'
As the beauty of fireworks fades quickly in comparison with these lovely porcelain pieces, the ad campaign is as witty as it is stunning.
The Meissen Porcelain campaign ads feature lovely porcelain vases shown in the foreground as sparkly fireworks explode in the starry background. The positioning gives the illusion that the vases are holding these fireworks like flowers. The slogan cleverly reads, 'Eternally Beautiful.'
As the beauty of fireworks fades quickly in comparison with these lovely porcelain pieces, the ad campaign is as witty as it is stunning.
Trend Themes
1. Porcelain Ad Campaigns - Opportunity to create visually stunning and innovative ad campaigns that showcase the beauty of porcelain.
2. Firework-inspired Designs - Potential for designers to incorporate firework-inspired elements into their creations for a unique and captivating aesthetic.
3. Celebrating Milestones and Anniversaries - Trend of using creative campaigns to commemorate significant milestones and anniversaries in the business world.
Industry Implications
1. Advertising and Marketing - The advertising industry can leverage creative strategies and visually impactful campaigns to promote porcelain and other products.
2. Home Decor and Design - Opportunity for designers in the home decor industry to incorporate porcelain and firework-inspired elements into their products for a modern and striking aesthetic.
3. Luxury Goods and Collectibles - Porcelain manufacturers and luxury goods industry can capitalize on the trend of celebrating milestones with innovative and visually captivating ad campaigns.
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