The Arby's Meatoberfest Collection Includes Three Tasty Options
Michael Hemsworth — September 23, 2019 — Business
The Arby's Meatoberfest Collection has been unveiled by the QSR brand for 2019 as a lineup of sandwiches to celebrate Oktoberfest in an alternative way. Each of the beer-inspired sandwiches are made on pretzel buns and are made with premium ingredients to make them an indulgent, satisfying option to enjoy this fall.
The collection includes three sandwiches in total such as the Beer Cheese Triple Stack, Beer Cheese 'N Double Beef and the Beer Braised Beef. The sandwiches take seasonal celebrations into account by offering consumers an alternative menu item to try out as the weather begins to cool and heavier fare becomes more appealing.
The Arby's Meatoberfest Collection is available for a limited-time only at participating locations across the US.
Image Credit: Arby’s
The collection includes three sandwiches in total such as the Beer Cheese Triple Stack, Beer Cheese 'N Double Beef and the Beer Braised Beef. The sandwiches take seasonal celebrations into account by offering consumers an alternative menu item to try out as the weather begins to cool and heavier fare becomes more appealing.
The Arby's Meatoberfest Collection is available for a limited-time only at participating locations across the US.
Image Credit: Arby’s
Trend Themes
1. Seasonal Menu Offerings - Opportunity for QSR brands to create limited-time menu items that align with seasonal celebrations and offer alternative options to attract consumers.
2. Premium Ingredients - Opportunity for QSR brands to incorporate premium ingredients into their menu items to create indulgent and satisfying options for customers.
3. Alternative Food Festivals - Opportunity for QSR brands to participate in alternative food festivals, such as Meatoberfest, and create unique menu offerings that cater to specific themes or events.
Industry Implications
1. Quick Service Restaurants (QSR) - The QSR industry can capitalize on the trend by developing innovative and seasonal menu items that cater to changing consumer preferences.
2. Food and Beverage - The food and beverage industry can explore new ways of incorporating premium ingredients into their products to elevate the overall dining experience.
3. Event and Festivals - The event and festivals industry can embrace alternative food festivals and collaborate with QSR brands to offer unique dining experiences that cater to specific themes.
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