Ineke Hans' Meat Cutting Boards Play with It's Viewers Expectations
Riley von Niessen — July 22, 2016 — Art & Design
References: inekehans & designboom
Ineke Hans is the designer behind 'CHOPS' -- a series of meat cutting boards that are shaped just like bones, sausages, prime cuts of steak and more.
Each of the products is covered in a pink marble pattern, making the meat cutting boards all that more reminiscent of the foods that they represent. In order to create the design, Ineke Hans used recycled red plastic sheets, giving the meat cutting boards a distinct look that plays with its viewer's expectations as a means to "comment of the psychological roots of a product."
Ineke Hans further instilled the sense of humor that went into the project by hanging 100 of the chopping boards from the ceiling of a pavilion at a 2016 exhibition at Park Soestdijk -- giving it the appearance of a butcher shop.
Photo Credits: designboom, inekehans
Each of the products is covered in a pink marble pattern, making the meat cutting boards all that more reminiscent of the foods that they represent. In order to create the design, Ineke Hans used recycled red plastic sheets, giving the meat cutting boards a distinct look that plays with its viewer's expectations as a means to "comment of the psychological roots of a product."
Ineke Hans further instilled the sense of humor that went into the project by hanging 100 of the chopping boards from the ceiling of a pavilion at a 2016 exhibition at Park Soestdijk -- giving it the appearance of a butcher shop.
Photo Credits: designboom, inekehans
Trend Themes
1. Meat-inspired Design - Creating products that resemble meat can disrupt traditional design expectations and appeal to consumers looking for unique and playful items.
2. Recycled Materials - Using recycled materials in design can lead to innovative and environmentally friendly products, appealing to eco-conscious consumers.
3. Humor in Product Design - Incorporating humor into product design can create memorable and engaging experiences for consumers, leading to increased brand recognition and customer loyalty.
Industry Implications
1. Kitchenware - Introducing meat-inspired cutting boards in the kitchenware industry can offer consumers a fun and visually unique way to prepare and display food.
2. Home Decor - Incorporating meat-inspired design elements into home decor products can add a playful and unexpected touch to interior spaces.
3. Exhibition and Events - Using meat-shaped chopping boards in exhibition and event settings can create a visually striking and memorable atmosphere, captivating attendees and enhancing the overall experience.
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