Encore Presents the Mayland Guest + Lounge Collection
Amy Duong — March 21, 2024 — Art & Design
References: redirect.viglink & design-milk
Southern Californian brand Encore introduces a look at the Mayland Guest + Lounge collection of furniture which is made with style and comfort in mind. The brand adds the option of beech wood as the framing for a more warm and natural option in addition to the existing metal version.
The capsule is defined by its exposed frame which serves as the structural solid base for both furniture pieces. As a result, it ironically looks lightweight and aesthetically pleasing from every angle. This collection marks the brand's third time working with Gower + Woolf's Andrew Gower and Paul Woolf Boettiger. The focus stems from a human-centric design idea that finds beauty in the simplest forms.
Image Credit: Encore
The capsule is defined by its exposed frame which serves as the structural solid base for both furniture pieces. As a result, it ironically looks lightweight and aesthetically pleasing from every angle. This collection marks the brand's third time working with Gower + Woolf's Andrew Gower and Paul Woolf Boettiger. The focus stems from a human-centric design idea that finds beauty in the simplest forms.
Image Credit: Encore
Trend Themes
1. Nature-inspired Furniture Trends - Opportunities exist for brands to explore incorporating natural elements like beech wood into lounge furniture collections for a warmer aesthetic.
2. Exposed Frame Design Trends - The rise of exposed frame designs in furniture pieces presents a visually appealing and structurally sound option for modern interiors.
3. Human-centric Design Focus - Emphasizing human-centric design principles allows brands to create furniture pieces that find beauty in simplicity and functionality.
Industry Implications
1. Furniture Manufacturing Industry - The furniture manufacturing sector has the opportunity to innovate by exploring the integration of nature-inspired elements and exposed frame designs in their products.
2. Interior Design Industry - Interior designers can capitalize on the human-centric design trend by creating spaces that prioritize simplicity, comfort, and aesthetic appeal.
3. Collaborative Design Industry - Collaborative design firms could benefit from partnerships that focus on marrying aesthetics with functional human-centered design philosophies in furniture collections.
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