The 'Bumpfie' App Makes Maternity Photos Easier to Document
Michael Hemsworth — March 3, 2016 — Tech
References: itunes.apple & mobilesyrup
When it comes to maternity photos, many mothers-to-be will hire a photographer, but the 'Bumpfie' app is designed to make it a daily occurrence. Created by Thyme Maternity, the 'Bumpfie' app enables moms to track their baby bump using the incorporated BumpCam.
Developed by Reitmans Canada Limited as a brand extension for the Thyme Maternity brand, the 'Bumpfie' app also helps offer women plenty of helpful information. Fetal development and weekly updates help to ensure moms that everything is on schedule and progressing as it should.
The 'Bumpfie' app also provides users with Thyme Maternity offers to get deals on maternity clothing and more. Best of all, journalling functionality enables moms-to-be to record their thoughts and feelings through the 'Bumpfie' app to document their experience.
Developed by Reitmans Canada Limited as a brand extension for the Thyme Maternity brand, the 'Bumpfie' app also helps offer women plenty of helpful information. Fetal development and weekly updates help to ensure moms that everything is on schedule and progressing as it should.
The 'Bumpfie' app also provides users with Thyme Maternity offers to get deals on maternity clothing and more. Best of all, journalling functionality enables moms-to-be to record their thoughts and feelings through the 'Bumpfie' app to document their experience.
Trend Themes
1. Maternity Selfie Apps - The trend is towards mobile apps that enable pregnant mothers to easily document their baby bump growth and daily experiences with features like journaling, weekly updates on fetal development, and maternity deals.
2. Personalized Pregnancy Resources - Expectant mothers are seeking personalized and easily accessible resources like 'Bumpfie' app that offer them a variety of features ranging from daily bump tracking to useful information about fetal development and offers on maternity clothing.
3. Enhanced Pregnancy Experiences - The trend towards technology-led services such as the 'Bumpfie' app indicates an opportunity to enhance pregnancy experiences by offering more innovative, mobile and engaging tools and resources that empower mothers to make informed decisions.
Industry Implications
1. Maternity Clothing - The maternity clothing industry can partner with mobile app developers to create personalized and convenient shopping experiences for mothers-to-be that not only meet their fashion needs but also provide useful features and resources such as maternity deals.
2. Healthcare - The healthcare industry can leverage the trend towards personalized pregnancy resources to develop custom apps that enable healthcare providers to offer expectant mothers valuable information and resources related to fetal development, nutrition, and caregiving.
3. Photography - The photography industry can collaborate with mobile app developers to create platforms that offer innovative and easy-to-use features for documenting pregancy experiences and milestones, providing expectant mothers with a fun and engaging way to showcase their journey during and post-pregnancy.
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