Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

AI-Created Campaign Images

Clean the Sky - Positive Eco Trends & Breakthroughs

Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus

— January 10, 2023 — Marketing
Martini is debuting a new campaign that utilizes artificial intelligence software to create a flavor-focused visual experience. Nine photos, each designed to feed descriptive text into Midjourney's AI platform to create a graphic depiction of the nine Martini servings, have been unveiled as part of the campaign. The primary ingredients in the beverages were given to the AI platform to develop a "unique interpretation" and resulted in pictures highlighting the distinctive flavors in each serving.

“With this new suite of digitally-forward images, we’re looking to the future, using brand new technology to open up the world of Martini, showing consumers what goes into each and every bottle,” said Avril Nunez, Martini’s global creative development director.

Image Credit: Martini
Trend Themes
1. AI-created Campaign Images - The trend of using AI to create campaign visuals and graphics is on the rise, creating opportunities for brands to showcase their unique offerings and distinguish themselves in their respective industries.
2. Flavor-focused Campaigns - More brands are focusing their campaigns on flavor and taste, using technology such as AI to showcase their products in a visually-appealing way and engage with their customers on a deeper level.
3. Digitally-forward Marketing - As technology continues to advance, more brands are embracing digitally-forward marketing strategies to connect with their target audiences and stand out in a crowded marketplace.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage AI and other technologies to create unique and visually-stunning campaigns that highlight the flavors and ingredients of their products.
2. Marketing and Advertising - Marketing and advertising agencies can utilize AI and other emerging technologies to create innovative campaigns for their clients that stand out in a highly competitive marketplace.
3. Technology - The technology industry can continue to develop and improve AI software to create more sophisticated and accurate visuals and graphics for use in marketing and advertising campaigns.
7.5
Score
Popularity
Activity
Freshness