The Nike x Tom Sachs 'Mars Yard Overshoe' is Infused with Dyneema
Michael Hemsworth — October 11, 2018 — Fashion
References: news.nike & hiconsumption
The Nike x Tom Sachs 'Mars Yard Overshoe' is a new collaboration footwear design that promises to provide wearers with an enhanced level of comfort that is perfect at the end of the winter.
Completely waterproof, the shoes are infused with nylon-reinforced Dyneema and are distinctly lightweight which makes them ideal for wear in inclement weather. This makes them the perfect substitute for traditional snow boots. The design of the sneakers makes them look ready for the space shuttle which comes as no surprise given the planetary inspired name of the futuristic footwear.
The Nike x Tom Sachs Mars Yard Overshoe will be available starting October 11 and can be worn in two different ways to ensure optimal coverage from the elements.
Completely waterproof, the shoes are infused with nylon-reinforced Dyneema and are distinctly lightweight which makes them ideal for wear in inclement weather. This makes them the perfect substitute for traditional snow boots. The design of the sneakers makes them look ready for the space shuttle which comes as no surprise given the planetary inspired name of the futuristic footwear.
The Nike x Tom Sachs Mars Yard Overshoe will be available starting October 11 and can be worn in two different ways to ensure optimal coverage from the elements.
Trend Themes
1. Space-inspired Footwear - There is an opportunity for footwear companies to explore space and futuristic-inspired designs.
2. Lightweight Waterproof Sneakers - Companies can innovate with materials such as Dyneema to create lighter, more waterproof and functional sneakers or footwear.
3. Dual-use Footwear - Companies should look into designing multi-functional footwear that can be worn in different ways or terrains.
Industry Implications
1. Footwear Manufacturing - Footwear manufacturers can incorporate waterproof and lightweight materials such as reinforced nylon or Dyneema into their products.
2. Outdoor Gear - Companies producing outdoor and adventure gear can tap into space-inspired designs and feature a line that doubles as city wear.
3. Fashion Industry - There is a trend towards space-inspired fashion which fashion designers and manufacturers can explore, especially in footwear and accessories.
6.3
Score
Popularity
Activity
Freshness
