Marni's Winter 2012 Eyewear Collection Features Retro Flair
References: marni & wgsn.tumblr
Marni's Winter 2012 collection features an array of posh eye wear pieces. The Italian fashion house chose to focus on the accessories despite the season's cold and dreary weather, providing a glimpse at what the summer months may hold long before their arrival.
This line of sunglasses draws from a variety of styles. The horn-rimmed shape is a staple of 1960s apparel, seen in the classic lines of Christian Dior and Yves Saint Laurent. Floral shapes draw inspiration from spring patterns, imbuing the shades with a fresh feel.
The coloring of these Winter 2012 pieces steals the contemporary Marni show. Neon yellow and orange tones are paired with white and rose shades, all of which are finished with a delicate frosting.
This line of sunglasses draws from a variety of styles. The horn-rimmed shape is a staple of 1960s apparel, seen in the classic lines of Christian Dior and Yves Saint Laurent. Floral shapes draw inspiration from spring patterns, imbuing the shades with a fresh feel.
The coloring of these Winter 2012 pieces steals the contemporary Marni show. Neon yellow and orange tones are paired with white and rose shades, all of which are finished with a delicate frosting.
Trend Themes
1. Retro Eyewear - Disruptive innovation opportunity: Develop a line of retro eyewear that combines classic designs with modern technology for improved functionality.
2. Seasonal Sneak Peek - Disruptive innovation opportunity: Create a platform or service that allows consumers to preview and pre-order upcoming seasonal collections from fashion brands.
3. Delicate Frosting - Disruptive innovation opportunity: Explore the use of delicate frosting in various industries, such as home decor or consumer electronics, to add a unique and elegant touch to products.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate smart technology, such as wearable devices or responsive fabrics, into fashion accessories to enhance functionality and style.
2. Retail - Disruptive innovation opportunity: Implement augmented reality (AR) technology in retail stores to allow customers to virtually try on accessories, improving the shopping experience.
3. Interior Design - Disruptive innovation opportunity: Develop innovative lighting fixtures or decorative glass products that incorporate delicate frosting techniques for a visually stunning effect.
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