The Mareunrol's Collection is Nestled Between Victorian and Modern Life
Tiana Reid — June 12, 2010 — Fashion
References: mareunrols & dazeddigital
The latest Mareunrol's collection by Latvian designers Marite Mastina and Rolands Peterkops is anchored by dark and dusty colors.
The most innovative addition to the Mareunrol's collection is without a doubt the fable-esque birds, which, according to the duo, were the most laborious part of the collection. Interestingly, the pair behind Mareunrol's said the idea came from "cartoon characters getting dizzy after bumping into a tree or after hurting themselves."
Implications - With that image in your mind, when you're viewing these stylish and decidedly upscale articles of clothing, imagine your favorite cartoon character has just run into a wall and is dazed. Ridiculous, right? Mastina and Peterkops do a fantastic job of extrapolating a small, childish idea into a memorable collection of clothes.
The most innovative addition to the Mareunrol's collection is without a doubt the fable-esque birds, which, according to the duo, were the most laborious part of the collection. Interestingly, the pair behind Mareunrol's said the idea came from "cartoon characters getting dizzy after bumping into a tree or after hurting themselves."
Implications - With that image in your mind, when you're viewing these stylish and decidedly upscale articles of clothing, imagine your favorite cartoon character has just run into a wall and is dazed. Ridiculous, right? Mastina and Peterkops do a fantastic job of extrapolating a small, childish idea into a memorable collection of clothes.
Trend Themes
1. Dark and Dusty Colors - Disruptive innovation opportunity: Explore the use of unconventional and moody color palettes in fashion to create unique and memorable collections.
2. Fable-esque Birds - Disruptive innovation opportunity: Integrate elements of fantasy and storytelling into fashion designs to create whimsical and imaginative collections.
3. Upscale Cartoon-inspired Fashion - Disruptive innovation opportunity: Combine elements of childhood nostalgia with high-end fashion to create unexpected and playful collections.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Experiment with new design concepts that push the boundaries of traditional fashion and captivate consumers with imaginative and unconventional styles.
2. Art and Design - Disruptive innovation opportunity: Blur the line between fashion and art by creating clothing pieces that are visually captivating and thought-provoking.
3. Entertainment - Disruptive innovation opportunity: Collaborate with cartoon or animation studios to create fashion collections inspired by beloved characters, bridging the gap between pop culture and high fashion.
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