The Manymals Boa is a Stylish and Exotic Piece of Neckwear
Peter Vallas — February 8, 2011 — Fashion
The Manymals Boa is part of a jewelry collection designed by Marcus Diebel. The serpent-inspired necklace is beautiful and lustrous, it makes for a perfect addition to hug your neck with.
The Manymals Boa is the newest addition to his collection of animal collection that includes a koala, sloth, bulldog, and gorilla. The good thing is when you purchase the Boa necklace, 5% will go towards humanitarian organization WildAid.
Implications - Designers often utilize snake motifs to evoke a sense of danger and sensuality in their products. Consumers associate the snake to these sensations because that's how serpents are often depicted in North American society. Corporations looking to garner these same reactions from consumers may consider using snakes in advertising and product designs.
The Manymals Boa is the newest addition to his collection of animal collection that includes a koala, sloth, bulldog, and gorilla. The good thing is when you purchase the Boa necklace, 5% will go towards humanitarian organization WildAid.
Implications - Designers often utilize snake motifs to evoke a sense of danger and sensuality in their products. Consumers associate the snake to these sensations because that's how serpents are often depicted in North American society. Corporations looking to garner these same reactions from consumers may consider using snakes in advertising and product designs.
Trend Themes
1. Animal-inspired Jewelry - Designers can create entire collections of jewelry inspired by different animals, which can resonate with consumers who are animal lovers.
2. Sustainability-driven Jewelry - Creating jewelry with a portion of the proceeds donated towards supporting social and environmental causes can attract consumers who prioritize sustainability.
3. Symbolism in Advertising - Incorporating symbols like snakes in advertising can evoke specific emotions and associations with the brand or product.
Industry Implications
1. Jewelry - The jewelry industry can leverage animal-inspired designs and sustainable initiatives to attract conscious consumers.
2. Fashion - Fashion industry can create clothing designs that incorporate animal-inspired elements, such as snake patterns, to evoke specific emotions in customers.
3. Advertising - Advertising agencies can incorporate different symbols and elements in their ads, including animal-inspired designs, to create an emotional connection with the target audience.
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