This Makeup Box Holds Victoria Beckham's Estee Lauder Cosmetics
Mishal Omar — September 21, 2016 — Marketing
References: luxurypackaging & packagingoftheworld
This luxury makeup case was developed and manufactured by 'MW Luxury Packaging' to store a celebrity's sophisticated collection of beauty essentials.
Victoria Beckham created a line of eight makeup products for luxe beauty brand Estee Lauder and this makeup case was designed to hold them. The case is structured, rectangular in shape and opens up to reveal an LED mirror that is touch-activated. Nestled inside the black and gold leather box are frames that are perfectly suited to fit the cosmetics they were designed to hold -- which also come in the same color scheme and are packaged in the same material as the box.
This luxury makeup case would be perfect for consumers who are willing to spend extra for designer cosmetics that come in a travel-friendly case.
Victoria Beckham created a line of eight makeup products for luxe beauty brand Estee Lauder and this makeup case was designed to hold them. The case is structured, rectangular in shape and opens up to reveal an LED mirror that is touch-activated. Nestled inside the black and gold leather box are frames that are perfectly suited to fit the cosmetics they were designed to hold -- which also come in the same color scheme and are packaged in the same material as the box.
This luxury makeup case would be perfect for consumers who are willing to spend extra for designer cosmetics that come in a travel-friendly case.
Trend Themes
1. Luxury Makeup Cases - The trend of luxury makeup cases offers an opportunity for disruptive innovation in the beauty packaging industry.
2. Celebrity Beauty Collaborations - The trend of celebrity beauty collaborations presents an opportunity for disruptive innovation in the luxury cosmetics market.
3. Travel-friendly Beauty Accessories - The trend of travel-friendly beauty accessories offers an opportunity for disruptive innovation in the beauty storage and organization sector.
Industry Implications
1. Beauty Packaging - Disruptive innovation opportunities can be found in the luxury makeup case sector within the beauty packaging industry.
2. Luxury Cosmetics - Disruptive innovation can be achieved in the luxury cosmetics market through celebrity beauty collaborations.
3. Beauty Storage and Organization - Disruptive innovation opportunities exist within the beauty storage and organization sector to create innovative travel-friendly beauty accessories.
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