Mailbooks for Good Encourages People to Share Their Old Books
Tia Clarke — May 14, 2013 — Unique
References: mailbooksforgood & designtaxi
Mailbooks For Good is an educational business model which encourages people to share their old books with people who can’t afford new ones. The inventive idea allows people to turn the cover of their special book inside out once they are finished reading it. The cover transforms into a pre-paid postable parcel, which is posted back to the charity and onto the next reader.
Mailbooks for Good is only available in bookstores in Sydney, but here’s hoping this incredible and worthwhile charity gains popularity and spreads around the world. On its informative website, the charity states: “When you share a book, you’re sharing more than just pages of paper and ink. You’re sharing the opportunity to learn, discover and feel cared for.”
This is an excellent example of a simple idea that benefits many people.
Mailbooks for Good is only available in bookstores in Sydney, but here’s hoping this incredible and worthwhile charity gains popularity and spreads around the world. On its informative website, the charity states: “When you share a book, you’re sharing more than just pages of paper and ink. You’re sharing the opportunity to learn, discover and feel cared for.”
This is an excellent example of a simple idea that benefits many people.
Trend Themes
1. Sharing Economy Books - Disruptive Innovation Opportunity: Creating a platform that allows people to easily share their old books with those who can't afford new ones, promoting a sustainable and accessible reading culture.
2. Transformable Book Packaging - Disruptive Innovation Opportunity: Developing innovative packaging solutions that can transform book covers into pre-paid postable parcels, reducing waste and promoting eco-friendly practices in the book industry.
3. Charitable Reading Initiatives - Disruptive Innovation Opportunity: Designing and implementing charitable reading programs that encourage individuals to donate their books, fostering literacy and access to educational resources for underprivileged communities.
Industry Implications
1. Bookstore - Disruptive Innovation Opportunity: Partnering with organizations like Mailbooks for Good to offer in-store book donation programs, enhancing community engagement and social impact through book sales.
2. Packaging - Disruptive Innovation Opportunity: Collaborating with book publishers and charities to develop sustainable book packaging solutions, tapping into the growing market demand for eco-friendly packaging practices.
3. Education - Disruptive Innovation Opportunity: Integrating book-sharing initiatives, like Mailbooks for Good, into educational institutions and curriculum, fostering a culture of social responsibility and literacy among students.
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