'The NIA' Launched 'Magnecraft' EVA Foam Magnetic Blocks on Kickstarter
Colin Smith — April 4, 2023 — Life-Stages
References: kickstarter
'The NIA' is a Delaware-based startup that recently launched a crowdfunding campaign for its 'Magnecraft' building blocks. These are magnetic building blocks made out of durable EVA foam. The company noted that traditional building blocks made out of plastic or a composite material are often hard and can hurt, or even bruise, kids that play with them wrong. Additionally, these blocks are easy to knock over and often fall down, which takes away from the fun of playing with building blocks.
The company aims to solve both of these issues by using EVA foam with magnetic polarity inside of the blocks. This ensures that the blocks stick together firmly, but are still easy to separate, and the blocks will not hurt children who play with them.
The Magnecraft set is currently available for $88 USD as a super early bird discount on Kickstarter.
Image Credit: The NIA
The company aims to solve both of these issues by using EVA foam with magnetic polarity inside of the blocks. This ensures that the blocks stick together firmly, but are still easy to separate, and the blocks will not hurt children who play with them.
The Magnecraft set is currently available for $88 USD as a super early bird discount on Kickstarter.
Image Credit: The NIA
Trend Themes
1. Magnetic Building Blocks - Innovative toys with magnetic building blocks made from EVA foam have the potential to disrupt the traditional plastic or composite building block industry.
2. Kid-friendly Building Blocks - Creating building blocks that are easy to use and don't pose a risk to kids has the potential to change the way parents and educators think about child playtime.
3. Eco-friendly Building Blocks - Creating building blocks made from EVA foam could disrupt the manufacturing process of traditional building blocks and significantly reduce their carbon footprint.
Industry Implications
1. Toy Industry - Toys made from EVA foam with magnetic building blocks can change the way manufacturers approach the design, material, and sales of kids' toys.
2. Education Industry - Creating building blocks that are easy and safe for kids to use could potentially improve how educators teach basic learning concepts like math and engineering.
3. Environmental Industry - Magnetic EVA foam building blocks could significantly reduce the carbon footprint of the toy industry and may lead to changes that impact manufacturing processes across other sectors.
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