The 'Seat Belts, Everyone!' Bath Bomb Draws from the Magic School Bus
Riley von Niessen — August 15, 2017 — Fashion
References: loquitabathbody.bigcartel & popsugar
Loquita, a bath and beauty product brand, recently expanded on its selection of 90s-inspired offerings with a bath bomb called 'Seat Belts, Everyone!,' which commemorates 'The Magic School Bus,' a popular kid's show that made its debut in 1994.
To make this theme clear, the brand features a playful rendition of the flying bus that Ms. Frizzle and her class would hop aboard when headed out on an educational field trip. In the background, a multicolored sky that's specked with bright yellow stars is featured as well.
The Seat Belts, Everyone! Magic School Bus bath bomb is reportedly part of a series that honors various elements of 90s pop culture, with other products referencing 'Sailor Moon,' 'Goosebumps,' 'The Simpsons,' and even 'Fight Club.'
To make this theme clear, the brand features a playful rendition of the flying bus that Ms. Frizzle and her class would hop aboard when headed out on an educational field trip. In the background, a multicolored sky that's specked with bright yellow stars is featured as well.
The Seat Belts, Everyone! Magic School Bus bath bomb is reportedly part of a series that honors various elements of 90s pop culture, with other products referencing 'Sailor Moon,' 'Goosebumps,' 'The Simpsons,' and even 'Fight Club.'
Trend Themes
1. 90s-inspired Products - Opportunity for brands to tap into millennial nostalgia and create products inspired by popular 90s shows, movies, and culture.
2. Pop Culture Bath Products - Growing trend of bath and beauty brands creating bath bombs and other products inspired by iconic characters and franchises to attract pop culture enthusiasts.
3. Multimedia Brand Collaborations - Potential for collaborations between bath and beauty brands and multimedia franchises to create limited edition products that leverage the nostalgia and fandoms of the target audience.
Industry Implications
1. Bath and Beauty - Opportunity for bath and beauty brands to expand their product offerings by incorporating nostalgia-inducing themes and designs, appealing to consumers looking for unique and nostalgic experiences.
2. Pop Culture Merchandise - Growing market for pop culture merchandise, including bath products, that cater to fans of iconic shows, movies, and characters.
3. Entertainment and Media - Potential for entertainment and media companies to capitalize on the popularity of their franchises by partnering with bath and beauty brands to release co-branded products that generate additional revenue streams.
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