Matouk’s Valletto Comforter is Pricy but the Materials Make It Worth It
Kalin Ned — June 15, 2022 — Art & Design
References: matouk
Matouk—a brand based in Fall River, Massachusetts that has been active in the world of handcrafted luxury linens for nearly 100 years—spotlights a luxurious bed comforter that might make one do a double-take because of the price. Yet, the list of materials, expertise, and craftsmanship may make it worth the investment.
Matouk's luxurious bed comforter—which retails for $999 USD—is called the 'Valletto Comforter.' Each unit is filled with a minimum of 85% European goose down with a fill power of 650. This ensures that the piece brings about warmth and comfort to its users. Matouk creates the shell of its luxurious bed comforter out of 100% cotton sateen, as well.
All fabrics used by the brand are OEKO-TEX Standard 100 certified.
Image Credit: Matouk
Matouk's luxurious bed comforter—which retails for $999 USD—is called the 'Valletto Comforter.' Each unit is filled with a minimum of 85% European goose down with a fill power of 650. This ensures that the piece brings about warmth and comfort to its users. Matouk creates the shell of its luxurious bed comforter out of 100% cotton sateen, as well.
All fabrics used by the brand are OEKO-TEX Standard 100 certified.
Image Credit: Matouk
Trend Themes
1. Luxury Bedding - The trend for high-end bedding is growing, creating opportunities for new luxury bedding brands and offering existing brands a chance to innovate with new materials and craftsmanship techniques.
2. Sustainable Luxury - As consumers become more aware of the environmental impact of their purchases, there is a growing trend towards sustainable luxury bedding, which offers opportunities for brands to innovate with eco-friendly materials and sustainable production methods.
3. Customized Comfort - Consumers are increasingly seeking personalized comfort in their bedding choices, creating opportunities for brands to offer tailored options, such as adjustable layers or temperature-regulating materials.
Industry Implications
1. Luxury Bedding - The luxury bedding industry is a prime opportunity for brands to offer high-end, bespoke bedding options that use premium materials and unique craftsmanship techniques.
2. Sustainability - The bedding industry has an opportunity to adopt sustainable practices and materials, from sourcing organic cotton to utilizing recycled fabrics and reducing waste in manufacturing processes.
3. Personalization - The bedding industry can take advantage of the trend for customized comfort by offering consumers bespoke options, such as tailored materials, adjustable layers or temperature regulation technology.
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