Todd Snyder and New Balance's Love Sneakers are Based with the 997s
References: toddsnyder & highsnobiety
Todd Snyder celebrates Pride Month in collaboration with New Balance once again with the joint Love Sneakers that take the iconic 997 silhouettes as the base. The summery color palette features hues of cedar quartz, white peach, as well as copper rose hues as well.
The uppers are constructed from a blend of suede materials accented with perforated leather. There are also branding emblems that nod to New Balance and 'Made in USA' details as well. There is also a rainbow motif embroidered to nod to the overall theme of the sneakers. Additional details include the reflective strip at the heel and the ENCAP cushioning technology to add both comfort and support to the soles.
The uppers are constructed from a blend of suede materials accented with perforated leather. There are also branding emblems that nod to New Balance and 'Made in USA' details as well. There is also a rainbow motif embroidered to nod to the overall theme of the sneakers. Additional details include the reflective strip at the heel and the ENCAP cushioning technology to add both comfort and support to the soles.
Trend Themes
1. Pride-themed Sneakers - Opportunity for brands to create limited-edition sneakers that celebrate diversity and inclusivity.
2. Collaborative Footwear Collections - Trend of fashion brands partnering with sneaker manufacturers to release unique collaborations.
3. Colorful Suede Materials - Emerging trend of using vibrant suede materials to add a touch of luxury to sneaker designs.
Industry Implications
1. Fashion - Fashion brands can tap into the demand for inclusive and statement-making footwear.
2. Sportswear - Sneaker manufacturers have the opportunity to collaborate with fashion brands to create stylish and functional footwear.
3. Materials and Textiles - Companies in the materials industry can explore innovative ways to create and color suede materials for sneaker production.
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