Lorenz Bäumer Designs a Special Bottle for Hennessy
Amy Duong — October 19, 2022 — Art & Design
References: dezeen
Parisian jeweller Lorenz Bäumer works in collaboration with Hennessy and designs a handmade Baccarat crystal bottle in celebration of the 75th NBA anniversary season. Lorenz Bäumer and his team create a special basketball-shaped bottle to celebrate all the artisans and creators that have worked together to pay tribute to NBA athletes over the years.
The bottle is created by blowing a sphere into a mould that is then detailed and shaped to hold the cognac. Lorenz Bäumer speaks to Dezeen, stating that "The 75 limited-edition masterpieces celebrate the 75th anniversary of the NBA and express the synergy of Maison Hennessy, Baccarat and mine: audacity and determination, rigour and consistency, a pioneering language and a guarantee of excellence,"
Image Credit: Lorenz Bäumer
The bottle is created by blowing a sphere into a mould that is then detailed and shaped to hold the cognac. Lorenz Bäumer speaks to Dezeen, stating that "The 75 limited-edition masterpieces celebrate the 75th anniversary of the NBA and express the synergy of Maison Hennessy, Baccarat and mine: audacity and determination, rigour and consistency, a pioneering language and a guarantee of excellence,"
Image Credit: Lorenz Bäumer
Trend Themes
1. Handmade Artisanal Products - The collaboration between Lorenz Bäumer and Hennessy to create a special basketball-shaped bottle shows the demand for unique and handmade artisanal products that appeal to consumers' interests and passions.
2. Celebrating Milestones - Creating limited-edition products to celebrate milestones such as the 75th NBA anniversary season presents an opportunity for businesses to engage with their audience and generate buzz.
3. Luxury Customization - Designing custom luxury products like the Baccarat crystal bottle encourages the luxury industry to invest in customization to enhance customer engagement and differentiate their brand from others.
Industry Implications
1. Alcohol and Beverage - Creating limited-edition custom bottles like the Baccarat crystal bottle for Hennessy presents opportunities for alcohol and beverage companies to stand out in a highly competitive market.
2. Luxury Goods - The collaboration between Lorenz Bäumer and Hennessy to create a special basketball-shaped bottle emphasizes the importance of luxury goods companies investing in unique and rare collaborations to attract niche consumers and build brand identity.
3. Sports Merchandise - Designing basketball-themed bottles to celebrate the 75th NBA anniversary season demonstrates the potential for sports merchandise companies to collaboratively release limited-edition commemorative products to appeal to fans and increase sales.
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