Thom Browne's Logo-Appliquéd Wool Slip-On is Rooted in Casual Design
References: mrporter & highsnobiety
Luxury fashion label Thom Browne introduces a new and versatile footwear design by the name of the 'Logo-Appliquéd Wool Slip-On.' The new silhouette prepares for summer and rids the laces with a simplistic slip-on design that adorns the uppers in gray wool materials.
It is then accented with some appliquéd details at the logo patch for some branding details. There is also the incorporation of the designer's recognizable red, blue, and white stripes across the heel tabs made from grosgrain materials and at the midsole as well. Notably, as an elevated touch to the casual design, the sneaker is lined with premium leather materials. Additional details include the elasticated inserts and rubber outsole to round the entire design out.
It is then accented with some appliquéd details at the logo patch for some branding details. There is also the incorporation of the designer's recognizable red, blue, and white stripes across the heel tabs made from grosgrain materials and at the midsole as well. Notably, as an elevated touch to the casual design, the sneaker is lined with premium leather materials. Additional details include the elasticated inserts and rubber outsole to round the entire design out.
Trend Themes
1. Versatile Slip-on Footwear - The rise of slip-on footwear designs presents opportunities for brands to create versatile and convenient options for consumers.
2. Branding Through Appliquéd Details - Incorporating appliquéd details on footwear allows brands to enhance their branding and create unique visual elements.
3. Premium Leather Lining in Casual Shoes - The use of premium leather lining in casual footwear offers luxury and comfort, creating a disruptive innovation in the industry.
Industry Implications
1. Fashion Footwear - The fashion footwear industry can take advantage of slip-on designs with branding elements to stand out and appeal to consumers looking for practical yet stylish shoes.
2. Luxury Fashion - Luxury fashion brands can innovate their footwear offerings by introducing premium materials such as leather lining in casual designs, providing a new level of luxury and comfort for consumers.
3. Branding and Marketing - The trend of incorporating branding elements, like appliquéd details, in footwear creates opportunities for branding and marketing agencies to collaborate with fashion brands to create unique and eye-catching designs.
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