The Lodge Sportsman Grill Makes for a High-Class Tailgating Party
Robyn Currie — May 29, 2010 — Art & Design
The Lodge Sportsman Grill is a small-sized portable grill made out of cast iron, and will probably cook some of the best outdoor meals you'll ever have.
Featuring a a pre-seasoned griller, a draft-door through which to control the temperature and a handle so you can lug the 30-pound sucker around, the Lodge Sportsman Grill is designed for someone who loves to grill and will make a great accessory for a camping trip.
Implications - As city life and technological innovations become essential aspects of everyday life in modern society, people's abilities to survive in natural habitats inevitably decreases. By offering audiences products that maintain an outdoorsy feel while still providing them with technological convenience, businesses are appealing to the concept of 'best of both worlds' that consumers are on a constant search for.
Featuring a a pre-seasoned griller, a draft-door through which to control the temperature and a handle so you can lug the 30-pound sucker around, the Lodge Sportsman Grill is designed for someone who loves to grill and will make a great accessory for a camping trip.
Implications - As city life and technological innovations become essential aspects of everyday life in modern society, people's abilities to survive in natural habitats inevitably decreases. By offering audiences products that maintain an outdoorsy feel while still providing them with technological convenience, businesses are appealing to the concept of 'best of both worlds' that consumers are on a constant search for.
Trend Themes
1. Outdoor Tech - Incorporating technology into outdoor products creates a 'best of both worlds' experience for consumers.
2. Portable Grilling - Compact and lightweight grills offer convenience for outdoor cooking.
3. Cast Iron Revival - The use of cast iron in modern products adds durability and enhances cooking performance.
Industry Implications
1. Outdoor Recreation - Companies providing outdoor equipment and accessories can integrate technology to enhance the outdoor experience.
2. Camping and Adventure Travel - The travel industry can capitalize on portable grilling products to offer unique camping experiences.
3. Kitchen and Cookware - Cookware manufacturers can explore the resurgence of cast iron and create innovative products for the modern kitchen.
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