The Liftup is Designed to Help Mobilize the Elderly and Disabled
Rose Nazarali — August 4, 2009 — Autos
References: thedesignblog.org
Liftup is a design by Cenk Aytekin to help elderly and disabled people move around cities. As a form of public transportation, Liftup is specifically designed for uphill mobility within a 50-150 meter range.
Liftup has a fold-down seat, and allows users to either lean or sit during their trips. It also has the engine power button the handle grip for easy access.
Liftup starts and stops automatically and travels at 5-10mph.
Implications - The aged consumer demographic is growing, and corporations are looking to cater to these individuals by releasing products that compensate for these peoples' deteriorating physical capabilities. As this target market also has more disposable income in comparison to more youthful demographics, corporations may want to consider releasing products geared toward the elderly.
Liftup has a fold-down seat, and allows users to either lean or sit during their trips. It also has the engine power button the handle grip for easy access.
Liftup starts and stops automatically and travels at 5-10mph.
Implications - The aged consumer demographic is growing, and corporations are looking to cater to these individuals by releasing products that compensate for these peoples' deteriorating physical capabilities. As this target market also has more disposable income in comparison to more youthful demographics, corporations may want to consider releasing products geared toward the elderly.
Trend Themes
1. Uphill Mobility Solutions - Designing products that cater to the elderly and disabled population's mobility needs within a 50-150 meter range.
2. Foldable Transportation - Providing public transportation that is compact and includes foldable seats to accommodate a range of mobility needs.
3. Automatic Transportation - Creating transportation options that start and stop automatically to increase ease of use for the elderly and disabled populations.
Industry Implications
1. Transportation - The transportation industry can explore opportunities to create products that better serve the mobility needs of the growing elderly and disabled populations.
2. Assistive Technology - The assistive technology industry can design products catered toward the elderly and disabled populations to increase their mobility and participation in everyday activities.
3. Mobility Services - Companies that offer mobility services can consider including more products that cater to the elderly and disabled populations to expand their customer base.
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