This Life-Affirming Art Demonstrates the Kindness of Strangers
— June 11, 2013 — Art & Design
References: laughingsquid
The managing editor of Laughing Squid Rusty Blazenhoff recently posted a series of life-affirming art that she found spray painted on the pavement around Venice, California. Each of these pieces of street art gives passersby a delightful compliment to help them get along with their day. One piece declares that the viewer is "perfect," while another says: "You are my reason to smile." Several others provide equally fun compliments that are sure to put a smile on the face of anyone who sees them.
This series of anonymous work is an adorable example of the kindness of strangers. Although the anonymous artist doesn't know any of his/her grateful viewers, he/she still took the time to create something to better the days of countless people. Hopefully the artist will reveal why exactly he/she wanted to surprise pedestrians with a little pick-me-up, but for now it's lovely just to think about their existence as a way to make the world just a little bit happier.
This series of anonymous work is an adorable example of the kindness of strangers. Although the anonymous artist doesn't know any of his/her grateful viewers, he/she still took the time to create something to better the days of countless people. Hopefully the artist will reveal why exactly he/she wanted to surprise pedestrians with a little pick-me-up, but for now it's lovely just to think about their existence as a way to make the world just a little bit happier.
Trend Themes
1. Complimentary Street Art - Street artists are creating art that uplifts and inspires individuals on the go, generating opportunities for companies to use interactive art as a marketing tool.
2. Anonymous Art - Anonymous street art demonstrates the power of the absence of ego in shaping culture and inspiring others, which could be a disruptive innovation opportunity for companies aiming to achieve social good.
3. Kindness as Art - Acts of kindness are being integrated into artwork, offering a unique way to spread positivity and inspire individuals, creating an opportunity for companies to engage with consumers through philanthropy.
Industry Implications
1. Art & Design - Incorporating street art into campaigns is a way companies can connect with people, especially in urban areas, and inspire them to interact with their products in a creative way.
2. Pharmaceuticals - Pharmaceutical companies can use this trend in marketing campaigns for products that help people deal with stress and anxiety.
3. Social Media - Using the power of social media platforms to spread uplifting and inspirational art could generate increased engagement for users and advertisers alike.
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