The 'A Lick and A Promise' Trucker Hat by DQM Offers Style & Simplicty
Jaime Neely — June 13, 2011 — Fashion
References: dqmnewyork & hypebeast
The 'A Lick and A Promise' trucker hat line designed by DQM was released for summer. The company released two other lines of hats for the warm weather but it is the 'A Lick and A Promise' collection that is the most note-worthy.
The 'A Lick and A Promise' line gives the trucker hat a renewed boost of style and popularity. The hat contains a mesh backing and adjustable snaps. The design of the 'A Lick and A Promise' is rather straightforward except for the eye-catching and original design of the leopard-print version, which combines two unlikely styles. The front of each hat is printed with the series title and 'DQM' on a red patch.
The 'A Lick and A Promise' line gives the trucker hat a renewed boost of style and popularity. The hat contains a mesh backing and adjustable snaps. The design of the 'A Lick and A Promise' is rather straightforward except for the eye-catching and original design of the leopard-print version, which combines two unlikely styles. The front of each hat is printed with the series title and 'DQM' on a red patch.
Trend Themes
1. Safari-printed Caps - The popularity of the 'A Lick and A Promise' trucker hats, specifically the leopard-print version, suggests a growing demand for safari-themed apparel and accessories.
2. Renewed Interest in Trucker Hats - The release of the 'A Lick and A Promise' line of trucker hats points to a resurgence of interest in this once-popular headwear style.
3. Combining Unlikely Styles - The success of the leopard-print version of the 'A Lick and A Promise' trucker hat hints at a trend towards combining unexpected patterns or styles in fashion accessories.
Industry Implications
1. Apparel Manufacturing - Apparel manufacturers could capitalize on the trend towards safari-themed apparel and accessories in order to create new lines of clothing and accessories.
2. Fashion Accessories Retail - Retailers selling fashion accessories could capitalize on the renewed interest in trucker hats by offering a wider variety of styles and designs.
3. Graphic Design - Graphic design firms could benefit from the trend of combining unlikely patterns or styles in fashion accessories by offering custom design services to apparel and accessory manufacturers.
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