The Leanie van der Vyver Scary 'Beautiful' Project Depicts Odd Perfection
Nikki Taylor — September 19, 2012 — Fashion
References: vimeo & designtaxi
Balancing on shoes that resemble the claws of a sea creature, a girl awkwardly shuffles across the screen in the video for the Leanie van der Vyver 'Scary Beautiful' project. The way she walks, hunched over with her legs bent to keep her balance, resembles the languid, uneven steps of a zombie. Amsterdamn artist Leanie van der Vyver's goal is to alter the perception of beauty with her creature-like booties.
Leanie van der Vyver Scary Beautiful features shoes that are made of yellow leather, that have a long heel in the front of the shoe and three buckles that help attach them to the feet. They slip on like a sock and cause the wearer to lean forward, placing pressure on their toes. The shoes are unusual and encourage an awkward walk, thus displaying a grotesque side of beauty. Unlike regular heels that are meant to enhance the appeal of a person, these heels cause someone to look almost monstrous.
Leanie van der Vyver Scary Beautiful features shoes that are made of yellow leather, that have a long heel in the front of the shoe and three buckles that help attach them to the feet. They slip on like a sock and cause the wearer to lean forward, placing pressure on their toes. The shoes are unusual and encourage an awkward walk, thus displaying a grotesque side of beauty. Unlike regular heels that are meant to enhance the appeal of a person, these heels cause someone to look almost monstrous.
Trend Themes
1. Monster Heels - Creating unconventional footwear that challenge the traditional idea of beauty and fashion.
2. Uncomfortable Fashion - Designing fashion pieces that deliberately cause discomfort to reveal the extremes people will go to for the sake of beauty.
3. Beauty Redefined - Exploring the boundaries of beauty and promoting a wider definition that challenges society's standards.
Industry Implications
1. Fashion - Creating unique and unconventional fashion designs that challenge traditional ideas of beauty.
2. Art - Using art as a medium to showcase alternative perspectives on beauty and fashion.
3. Beauty - Introducing innovative beauty products and services that promote a wider definition of beauty.
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