The Lamborghini Pen Will Not Make You as Fast as the Car
Robyn Currie — October 30, 2009 — Autos
References: sybarites.org & bookofjoe
What do you get for the person who has everything? Maybe a kangaroo? Maybe that’s just me. How about a limited edition Lamborghini pen? That’s more like it.
The Lamborghini pen uses design cues from the legendary vehicles. The body of the pen is made out of PVD coated aluminum and the nib of the pen is made out of rhodium plated 18k gold. They are only making 1,000 of the fountain pens and 963 roller pens, all adding up to 1963 Lamborghini pens in total. Incidentally, 1963 was the year Lamborghini was founded. Coincidence? I think not!
The Lamborghini pen uses design cues from the legendary vehicles. The body of the pen is made out of PVD coated aluminum and the nib of the pen is made out of rhodium plated 18k gold. They are only making 1,000 of the fountain pens and 963 roller pens, all adding up to 1963 Lamborghini pens in total. Incidentally, 1963 was the year Lamborghini was founded. Coincidence? I think not!
Trend Themes
1. Luxury Writing Instruments - The rise of luxury writing instruments presents an opportunity for innovative designs and materials in the pen industry.
2. Automotive-inspired Products - Creating products inspired by renowned automakers, such as the Lamborghini pen, allows for unique collaborations and new market segments.
3. Limited Edition Collectibles - The popularity of limited edition collectibles, like the 1,963 Lamborghini pens, creates a niche market for exclusive and unique items.
Industry Implications
1. Stationery - The stationery industry can explore partnerships with luxury brands to introduce high-end writing instruments and tap into the affluent consumer market.
2. Automotive Accessories - Automotive accessories industry can leverage the partnership between automakers and pen manufacturers to create unique and branded products for car enthusiasts.
3. Collectibles - The collectibles industry can capitalize on the demand for limited edition items by collaborating with iconic brands, offering exclusive and valuable products to collectors.
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