The Lamborghini Gallardo India Edition Honors the Country's Gearheads
Michael Hines — June 22, 2013 — Autos
Indian supercar fanatics have reason to celebrate thanks to the release of the Lamborghini Gallardo India edition. The Italian automaker has made special Gallardos for numerous countries, including Singapore, China and Hong Kong. However, this is its first exclusive offering to India.
The Lamborghini Gallardo India edition comes in three colors, Arancio Borealis (orange), Bianco Monocerus (white) and Verde Ithaca (green). These colors correspond to the country's flag, and the tricolor itself runs down the center of each model. Each India-only Lambo is powered by the "standard" 5.2-liter V10 good for 550 horsepower and 398 lb-ft of torque. No word on pricing, although it is known that only six of these bad boys are being released.
The Lamborghini Gallardo India edition comes in three colors, Arancio Borealis (orange), Bianco Monocerus (white) and Verde Ithaca (green). These colors correspond to the country's flag, and the tricolor itself runs down the center of each model. Each India-only Lambo is powered by the "standard" 5.2-liter V10 good for 550 horsepower and 398 lb-ft of torque. No word on pricing, although it is known that only six of these bad boys are being released.
Trend Themes
1. Exclusive Country Supercars - Creating exclusive supercar editions tailored to specific countries can boost brand image and sales.
2. National Flag Inspired Design - Incorporating a country's flag into the design of a product can create a sense of national pride and exclusivity.
3. Small Batch High-end Production - Creating limited edition models can increase demand and excitement among enthusiasts who want something exclusive.
Industry Implications
1. Luxury Automotive - Luxury automakers can take inspiration from the Lamborghini Gallardo India Edition and create country-exclusive designs to attract local enthusiasts and boost sales.
2. Tourism - Exclusive supercar editions can attract wealthy tourists to experience high-end driving experiences in different countries.
3. Fashion - Fashion industry professionals can apply the concept of national flag inspired design in their fashion collections to connect with consumers on a national level.
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