The Paco Rabanne 'Lady Million' and '1 Million' Scents Sparkle
Beatriz Villamor — December 13, 2010 — Fashion
References: sephora & pacorabanne
Designer Paco Rabanne has recently released two new fragrances called 'Lady Million' and '1 Million.' Paco Rabanne evokes a playful, seductive scent for vivaciously natural people with these two creations.
These luxurious scents come in extravagant packaging, with the diamond as "the only possible choice for the 'Lady Million' bottle." 1 Million by Paco Rabanne has a sensual, leathery scent for the self-assured, intelligent man. The bottle is a gold ingot, which reflects Paco Rabanne's signature style.
These luxurious scents come in extravagant packaging, with the diamond as "the only possible choice for the 'Lady Million' bottle." 1 Million by Paco Rabanne has a sensual, leathery scent for the self-assured, intelligent man. The bottle is a gold ingot, which reflects Paco Rabanne's signature style.
Trend Themes
1. Luxury Fragrance Packaging - With the release of 'Lady Million' and '1 Million' fragrances, designers have the opportunity to create extravagant, unique packaging for luxury scents.
2. Sensory Branding - Creating fragrances that evoke specific moods or personalities is an opportunity for companies to engage customers through sensory branding.
3. Gendered Fragrances - Designers can continue to explore and challenge traditional gender roles by creating fragrances that cater to specific male or female identities.
Industry Implications
1. Luxury Goods - The luxury goods industry can capitalize on the trend of extravagant fragrance packaging by creating unique and memorable designs for high-end scents.
2. Beauty and Personal Care - The beauty and personal care industry has the opportunity to create fragrances and packaging that cater to specific customers' personalities and individual preferences.
3. Fashion and Apparel - The fashion and apparel industry can use fragrances as a way to further reinforce a brand's identity and ethos through sensory branding.
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